Have you attended or participated in trade shows before? Personally, going to trade shows was one of my work activities when I was still an employee of a telecommunications company. Our suppliers would always invite us to be present in their product launching which are usually during big organized trade events. They have attractive display […]
Uh-oh. What used to be everybody’s favorite airline to Europe is getting a bad rep these days. I don’t know the extent of damage done to KLM’s popularity as a world-class airline, but the story trending now on social media about the refusal by a KLM ground personnel in Malaysia for Arjean Marie Belco to […]
Snail mail marketing is the way of the past. Email marketing gets news to people quickly and inexpensively. The downside of email marketing is that sometimes people don’t know how to do it as effectively as they could. Here are a few tips on how to make your email marketing campaign a real success. 1. […]
Just a bit of business talk. 😉 One evening, we stopped by at a gasoline station to fuel up. There was a bit of delay in the credit card processing but after few minutes it was successfully processed. The gasoline boy had to press the cable of the equipment so it would function properly. I […]
Are you in customer care/service or do you own/manage a business? Here’s a friendly reminder you can use as a desktop wallpaper or share as a life lesson with your work buddies and friends – FREE graphic for download with business quote on word-of-mouth advertising (sizes are in pixels): LARGE: For Wallpaper: WIDE Screen – […]
Customer satisfaction is always a big factor in the success or failure of a business. A friend shared her experience when she and her hubby dined at a well-known hotel. She described how they were badly treated by the hotel staff and vowed never to go back to that hotel again. She didn’t mention the […]
No aggressive marketing strategy beats that of a satisfied customer. They market your products and services faster than the speed of light. That may be an exaggeration but word-of-mouth marketing reaches others in a more convincing way. Why so? The rants and raves of a family member or friend tend to be more believable than […]