Uh-oh. What used to be everybody’s favorite airline to Europe is getting a bad rep these days. I don’t know the extent of damage done to KLM’s popularity as a world-class airline, but the story trending now on social media about the refusal by a KLM ground personnel in Malaysia for Arjean Marie Belco to […]
Snail mail marketing is the way of the past. Email marketing gets news to people quickly and inexpensively. The downside of email marketing is that sometimes people don’t know how to do it as effectively as they could. Here are a few tips on how to make your email marketing campaign a real success. 1. […]
Customer satisfaction is always a big factor in the success or failure of a business. A friend shared her experience when she and her hubby dined at a well-known hotel. She described how they were badly treated by the hotel staff and vowed never to go back to that hotel again. She didn’t mention the […]