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The promise of lifetime warranty

The promise of lifetime warranty

by | Jan 24, 2015 | Shopping

In my previous post, I’ve lamented on products having the “Now you see it, now you don’t” quality with limited life spans, some even lasting for just two weeks. This is why buying products with warranty more than a year is a good choice. It is also recommended to...
Why KLM is being booed these days

Why KLM is being booed these days

by | Jul 23, 2013 | Business, News and Information, Travel

Uh-oh. What used to be everybody’s favorite airline to Europe is getting a bad rep these days. I don’t know the extent of damage done to KLM’s popularity as a world-class airline, but the story trending now on social media about the refusal by a KLM ground personnel...
The best marketing tool

The best marketing tool

by | Feb 12, 2013 | Business

Customer satisfaction is always a big factor in the success or failure of a business. A friend shared her experience when she and her hubby dined at a well-known hotel. She described how they were badly treated by the hotel staff and vowed never to go back to that...

The satisfied customer

by | Jan 21, 2009 | Business

No aggressive marketing strategy beats that of a satisfied customer. They market your products and services faster than the speed of light. That may be an exaggeration but word-of-mouth marketing reaches others in a more convincing way. Why so? The rants and raves of...